Dr Devika Pillay

Dr Devika Pillay
M Block M230 and M1-209 2nd floor
Marketing and Supply Chain Management


Dr. Devika Pillay holds a B.Com(Hons) degree from the former University of Natal, Whilst working as a research officer at the Entrepreneurial Research Unit in 1998 Technikon Natal, she received a scholarship to pursue a research Masters in marketing. She was one of ten South Africans selected to attend a course in entrepreneurial development in Nagoya, Japan in 1999. On her return from Japan and on completion of her Master’s degree, Dr. Pillay joined the former University of Natal as an academic in the School of Economics and Management. At present, she lectures in the School of Management, Information Technology and Governance at the University of Kwazulu Natal’s, Westville campus. Dr. Pillay is placed within the discipline of Supply Chain and Marketing. Her current areas of teaching are Marketing Research and Strategic Marketing. Dr. Pillay received her PhD in higher education and curriculum studies from the University of KwaZulu-Natal focusing on the issues of sustainability marketing in the marketing curriculum. Her research interests are in sustainability marketing, marketing education and current trends in marketing. Dr. Pillay extended her role in the capacity of academic leader for teaching and learning from 2018 to January 2020. Dr. Pillay is also part of the Joint Expertise Project (JEP), a collaborative effort with the University of Chemnitz in Germany, with a direct involvement in the launching of curriculum modules in sustainability and aerotropolis and smart cities. Dr. Pillay continues to work in her various roles as an academic, supervisor, researcher, reviewer for journal articles and internal and external examiner.

Academic Qualifications

  • BCom
  • BCom (Hons)
  • M.Tech
  • PhD

Research Interests

  • Sustainability Marketing
  • Marketing Education
  • Curriculum and Pedagogical Studies
  • Current Trends in Marketing

Recent Publications and Papers

  • In search of a sustainability marketing curriculum: A critical exploration