Biography
Dr Devina Oodith is a lecturer in the discipline of Marketing at the University of KwaZulu-Natal in the School of Management, IT and Governance. Her PHD in Marketing explored the effectiveness of Customer Call centres as a tool in effective Service Delivery. She currently lectures in Consumer Behaviour at both undergraduate and postgraduate levels. Her research and supervision interests lie within Marketing but specifically within Consumer Behaviour, Services Marketing, Customer Call centre Management, Sick Building Syndrome, Customer Relationship Management and Technology and exploring the ethics around Marketing to Children.
