Nigel is a lecturer in the discipline of Management and Entrepreneurship. He is currently pursuing Doctoral studies specialising in Marketing with a focus on motivations for luxury brand consumption by deluxe aspirers. He also lectures Responsible & Sustainable Management Principles, Technology Management at the undergraduate level, Entrepreneurship Innovation and Venture Creation, at the Honours level and Contemporary Marketing at the Masters level.
Through his engagement with the disciplines of management, marketing and entrepreneurship, Nigel has developed a keen interest in social enterprises, sustainability practices in SMMEs and luxury branding. He is currently involved in mentoring youth entrepreneurs, communities of practice in youth entrepreneurship, book editorship and research in social enterprises in the 4th Industrial Revolution.
Academic Qualifications
Academic Qualifications
MA Marketing
Bss Honours Marketing
Bss Economics and Marketing
Professional Bodies
Professional Bodies
South African Institute of Management Scientists
Research Interests
Research Interests
Luxury Branding
Sustainability
Social Entrepreneurship
Publications and Papers
Recent Publications and Papers
Msomi, M, and Chiweshe, N. (2018) “ An Exploratory Case Study of NPO Risk Assessment” SAIMS 2018.
Naude, M.J. and Chiweshe, N. (2017) “A proposed operational risk management framework for small and medium enterprises” South African Journal of Economic and Management Sciences.
Chiweshe, N (2016) Book chapter “Marketing for Social Entrepreneurship” in a book titled “Incorporating Business Models and Strategies into Social Entrepreneurship ISBN: 9781466687486
Naude, M. and Chiweshe, N. (2015) “Safeguarding Risk: A Proposed Operational Risk Framework For SMEs in South Africa 9th International Business Conference Proceedings
Amaidas, S. and Chiweshe, N. (2015) “Youth Consumer Behaviour: A Case of Beauty Product Consumption” J Soc Sci, 43(1): 1-8. ISSN 0971-8923.